Brand Design Manager
Gresham House, Marine Road, Dun Laoghaire
Tesco Ireland is seeking a highly motivated and experienced Brand Design Manager to join our team. The successful candidate will be responsible for overseeing the design, development, adaptation and implementation of brand strengthening packaging solutions.
You will be responsible for:
Deliver high quality packaging designs that reinforce brand cues, align with brand guidelines, drive on-shelf impact and cut through instore;
Collaborate and liaise with Tesco Group stakeholders including Tesco UK team on group-wide packaging assets, adapting for use in the local market, and keep same stakeholders updated on any relevant ROI projects;
Translate ROI specific category strategy and customer insights into compelling briefs for our agency design partners;
Project manage the packaging lifecycle, from aligning with our NPD, Innovation, Range and Commercial Teams on upcoming product launches, to brief development, liaising with agency partners, and delivery;
Liaise with internal compliance and Technical teams on technical packaging information requirements;
Oversee the design and development by external suppliers/agencies/partners of packaging for own label products and NPD/innovation projects;
Be key recipient of proposed concepts and designs, provide required rounds of feedback on same and see through to sign off stage;
Observe and reinforce Tesco Ireland Brand Guidelines and ensure all projects are delivered in line with our ongoing Brand strategy, guidelines and activity;
Oversee photography productions as required in the development of packaging assets;
Observe meticulous version control, filing and archiving;
Monitor and document competitor packaging design developments and innovations;
Keep abreast of industry trends and packaging best practice examples for the purposes of inspiration and ideation;
Overseeing print process, engaging on print specifications, production lead-times and deliverables
Stay updated on sustainability/accessibility requirements and best in class examples in sustainable & accessible packaging.
You will need:
Prior experience in FMCG, brand marketing and or packaging design.
Prior experience managing and briefing agency partners
Excellent project management skills and attention to detail
Enthusiastic, ambitious and self-motivated
The ability to work with multiple cross-functional, internal/external stakeholders
Desireable but not essential
Customer/Marketing/Graphic Design background
Basic marketing/customer copywriting skills
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What's in it for you:
We offer excellent benefits that help make Tesco a great place to work. These include but aren’t limited to:
Competitive Salary
Life Assurance
Pension Scheme*
Bonus Scheme*
Our Virtual GP service provides free and confidential access to an online GP through video GP consultations, and online prescription service for colleagues. The service is also available to families of colleagues who live at the same address for a reduced cost.
24/7 access to our Employee Assistance Programme (EAP) for you and family members for in the moment emotional support along with free access to a range of wellbeing services supporting you under our new Wellbeing First approach of Body, Mind and Life.
Colleague Clubcard offering 10% discount across stores and online, with 15% discount weekends once a month (Friday to Sunday), and 20% off twice a year. There is also 20% off F&F clothing, all year long, these various discounts can be extended to a family member with a 2nd Clubcard available.*
Annual leave starting at 23 days
Save As You Earn Scheme*
*Entry requirements and rules of the scheme apply
About us:
Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is 'Serving our customers, communities and planet a little better every day'. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.
We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We're a big business with diverse working patterns and many business areas which means that we can find something that works for you. Everyone is welcome at Tesco.
We have recently announced that we will be moving towards a more blended working week – combining office and remote working. Our offices will continue to be where we connect, collaborate and innovate. Please talk to us to about how this can work for you.
NOTE: Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details on your agreed start date.
We're proud to have been accredited Disability Confident Leader and we're committed to providing a fully inclusive and accessible recruitment process. For further information on the accessibility support we can offer, please visit https://www.tesco-careers.com/accessibility
