Jewellery brand Pandora has seen a 30% rise in UK revenue for the first quarter. A combination of new collections as well as continued improvement on the sale of charms contributed to the rise. In the past year, the company has added 40 new concept stores, bringing its estate to 200.
Peter Andersen, president of Pandora UK, said: “2016 has begun incredibly positively and we are thrilled to have just opened our 200th store in the UK – which represents another milestone for the brand. “Our strategy continues to be focused on providing the very best product at affordable prices – and for the focus to not purely be charms – but other jewellery categories too.
“This year will not only see us open new production facilities in Chiang Mai to meet product demand, but we will also continue to open new stores – both globally and in the UK – thus reaching areas where we don’t yet have a presence.”
