Mothercare have now confirmed its decision to close 50 stores as part of their rescue plan, this move will put 800 jobs at risk.

The retailer has said that they have been in a perilous financial position.

The closures will leave them with 78 outlets in the UK by 2020.

The retailer has already nearly halved its store numbers over the past five years. They intended to have 92 outlets by 2023, but have now accelerated closure plans and will have just 73 by that year.

The company plunged to a £72.8m loss in its most recent financial year, as it took hefty charges to pay for closing stores and reorganising the business.

Mothercare saw falling numbers of shoppers in the second half of the financial year and had to discount to try to stimulate sales. However, over the year as a whole, like-for-like sales fell 1.3%.