Zara owner Inditex has said it will be selling all of its brands online anywhere in the world by 2020.
Pablo Isla, the group’s chairman and chief executive, made the announcement at an event to mark the reopening of Zara’s flagship store on Corso Vittorio Emanuele in Milan.
Mr Isla said: "We want to make our fashion collections available to all our customers, wherever they are in the world, even in those markets which do not currently have our bricks-and-mortar stores.”