Iceland Foods has announced it will offset its plastic footprint as it works towards becoming plastic-free across its own label packaging.
The supermarket chain yesterday unveiled fresh plans to recover and recycle nature-bound plastic waste equivalent to the supermarket’s plastic footprint in response to warnings from the UN Global Assessment of Marine Litter and Plastic Pollution that marine litter and plastic pollution poses a growing threat.
Iceland announced it has partnered with Seven Clean Seas, an organisation headquartered in Singapore that runs ocean clean-up projects in Indonesia and Thailand, to design a global waste plastic recovery programme. The programme will fund and establish community and municipal plastic waste collection projects and the environmental interception of nature-bound plastics in developing countries with high waste leakage. Where possible, the supermarket plans to recycle the recovered plastics, it said.
Iceland has pledged to become plastic-free across its own brand range by 2023 and has reported a 29 per cent reduction in own label plastic packaging since 2017.
