Iconic British Wellington boot maker Hunter has launched a festival themed pop-up in Topman’s flagship store in Oxford Circus.
The pop-up features some of the brand’s iconic footwear designs as well as botanical print waterproof blousons; packable, lightweight rain jackets; weatherproof backpacks and both vinyl and rubber outerwear.
Hunter recently announced that it will be moving away from following the traditional fashion calendar to focus on new initiatives in order to engage customers. However, it added that it will continue to grow its links to summer music festivals.
