Waitrose benefits from ‘affordable fine dining’ sales About 9 years ago
Waitrose has seen sales of ‘affordable fine dining’ grow in the past week, including restaurant-quality ready meals, shellfish, exotic fish and caviar. Venison saw big increases, due to increased availability, with sales rising by 36%. The news co-incides with the supermarket’s new TV campaign pushing its value-based proposition including its ‘pick your...