Retail giant Amazon has announced a new instant collect service for its Prime members, with the introduction of fully staffed pick-up locations. Speaking on the service Ripley MacDonald, Director of Student Programs at Amazon, said “as shopping behaviours continue to evolve, customers consistently tell us that they want items even faster. Whether it's a snack on-the-go, replacing a lost phone charger in the middle of a hectic day or adding Alexa to your life with an Echo, Instant Pickup saves Prime members time.”