Discount supermarket chain Aldi has announced it is releasing its first range of Fairtrade cotton T-shirts as part of its sustainable business development programme.
Starting from today, Aldi will be selling men’s and ladies T-shirts at a price of £3.99.
Jonathan Neale, Joint managing director for corporate buying, said: “We’re proud to offer clothing that supports the Fairtrade project, which brings life-changing development to communities by improving working and living conditions, education and health care.”
Aldi is just one of many supermarkets to commit to sustainable development and it has vowed to ban all hazardous chemicals in its shoe and textile products by 2020.
Commercial director of the Fairtrade Foundation, Euan Venters, said: “Congratulations to Aldi for fashioning a brighter future for Fairtrade cotton farmers in India. Lots of us care about how we look – and buying clothes made with Fairtrade cotton means we help the fashion business and at the same time help low income cotton farmers around the world. Fairtrade supports farmers’ to have more control of their future and more secure lives for themselves and their communities.”