Founded London in 1978, Whistles began as an independent boutique and has since evolved into a leading womenswear brand. Today, under the helm of chief executive Jane Shepherdson, Whistles is characterised by its contemporary and effortless style, which seeks to inspire women.
Whistles encapsulates an intelligent sense of design with interesting and luxurious pieces. Collections are easy and laid back with an attention to detail and quality.
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Chief executive of Whistles, Jane Shepherdson is the figurehead of the brand. Originally from Bristol, she studied in London and previously worked as brand director at Topshop. With an uncanny ability to know what women want to wear, she has been working her magic at Whistles since 2008.