About Victoria’s Secret
Victoria's Secret is an iconic specialty retail brand whose name has become synonymous with all things feminine and sexy – from lingerie and sleepwear, to beauty products, to swim, sport and beyond. Whether shopping our stores, catalogue or website, or watching the Victoria's Secret Angels on the runway of the world's biggest fashion show, Victoria's Secret brings fantasy to life.
Number of stores
1,017 company-owned stores
18 independently-owned stores
In 1989, FCB/Leber Katz Partners and Victoria's Secret executed a national advertising campaign featuring for the first time in the company history a ten page glossy insert that appeared in the November issues of Elle, Vogue, Vanity Fair, Victoria, House Beautiful, Bon Appetit, New Woman, and People magazines. Until this time, Victoria's Secret’s growth had been driven by their catalogue, sporadic ads in fashion publications, and word of mouth.