Marketing Promotions Executive

London

Employer: Retail

Salary: Competitive

Reference: 29586/484

Date added: 5 days ago

Description
Overview:

The Mountain Warehouse Retail Promotions team is responsible for planning & delivery of all promotional activity in 350+ Mountain Warehouse stores globally. It also produces all marketing collateral for products & brand launches in stores, most recently delivering the instore launch of the brand ‘Animal’, now part of the Mountain Warehouse group.

We are seeking a commercially aware and highly motivated Marketing Promotions Executive, with experience delivering Retail Marketing & Promotional strategy. We are looking for an enthusiastic, resourceful, creative, highly organised individual. We require a candidate with a strong combination of communication, sales, and project management skills who can communicate persuasively both orally and in writing in a fast-paced environment.

Core responsibilities:

Supports the Head of Promotions in delivering a global retail promotional strategy that enables the business to meet its sale targets.
Manages the Promotions Marketing Assistant, ensuring their work to support the delivery of department aims is effective, and developing their potential within the team.
Collates & analyses sales reports to evaluate campaign success, and cascades feedback to drive improvements.
Builds retail promotional calendars with Retail Demand Planning & Buying teams, ensuring that new promotional opportunities are identified, and plans deliver on business objectives.
Coordinates with Retail Demand Planning & Trading teams to deliver promotional launches to schedule, ensuring pricing, stock availability and point of sale is correct at time of promotion, whilst working to tight deadlines.
Coordinates with VM team to ensure all necessary display instructions are delivered to support promotional launch, so that implementation is consistent in all stores.
Supported by the Promotions Marketing Assistant, oversees setting up of promotions on tills via Promotions Builder and the ITS teams, ensuring issues are escalated and resolved with urgency.
Supported by the Promotions Marketing Assistant, communicate promotions effectively to Store staff and Head office staff, ensuring full business implementation.
Supported by the Promotions Marketing Assistant, ensures maintenance of correct information on all promotional data sources.
Shares correct promotional schedules with Photography team to assist photoshoot planning, and with POS team to allow for print marketing production.
Plans & delivers Retail Marketing activity with Retail leadership, seeking to maximise opportunities to drive incremental sales.
Experience & skills required:

Experience in delivery of marketing plans, concepts, strategies and aims.
Experience of the retail environment, and an understanding of the challenges faced when delivering a complex promotional strategy within a large business.
Experience of delivering to tight deadlines – this role is business critical and there is the potential to have dramatic and damaging effects if not done correctly.
Must enjoy and be confident working in a very reactive and fast-paced environment
Must be confident producing & analysing reports on sale data.
Strong interpersonal skills, as this job requires the person to work between Buying, Merchandising, Retail, Web and Visual Merchandising teams.
Excellent written English and communication skills.
Eye for detail – must be meticulous and methodical.
Be creative in suggesting new solutions and ideas.
What’s in it for you?

Competitive salary and benefits package
Holiday allowance
50% staff discount & 25% for family and friends
Pension scheme
In 1997, we launched Mountain Warehouse to make the outdoors accessible to everyone by offering value for money product and exemplary customer service.
Our expansion since then has seen the brand grow and the product evolve, but the small family business that makes MW special has remained. Great product is at the heart of everything we do.
As we expand internationally we employ a team of dedicated diverse people to offer our valued customers the best possible experience when visiting our stores, shopping online and putting our range through its paces.
Welcome to our journey.

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