Chief executive of the retailer, Ben Lewis said that the company was planning to double the size of its digital office in Shoreditch whilst also trebling the size of its technology team. The family owners of River Island have also decided not to take a dividend for the second year in a row, instead opting to push more money into the company. Speaking on the decision, Mr Lewis added "2016 was a year of heavy investment for the business as we focused on River Island's technology, which is very important to our strategy, investing and expanding our product ranges and investing in people."