Assistant Manager
Salary: Competitive annual salary
Hours: 38.75 per week
Benefits
- 25% staff discount across Victoria’s Secret, Next and GAP
- Access to exclusive discounts with 3,500+ retailers via Reward Gateway
- Free financial, health and wellbeing support, including 24/7 Digital GP
- Pension scheme and life assurance
- 30 days annual leave
Role Purpose
As an Assistant Manager, you will act as a brand ambassador, championing Victoria’s Secret’s culture and values across the store. You will support the Store Manager in driving sales performance, achieving KPIs, and delivering an exceptional customer experience through effective team leadership.
You will play a key role in maximising store profitability, ensuring efficient operations, and deputising in the Store Manager’s absence.
Key Responsibilities
Store Performance & Operations
- Support the delivery of sales and KPI targets, driving overall store profitability
- Manage controllable costs such as payroll, scheduling and stock loss
- Oversee rota planning to ensure effective staffing levels aligned with company targets and procedures
- Maintain high visual merchandising and brand standards, with a strong focus on key categories (e.g. Bras and Fragrance)
- Coordinate stock takes, promotions, and pricing activities in collaboration with relevant stakeholders
- Ensure stock control processes are followed to minimise shrinkage and risk
- Promote a safe working environment, ensuring compliance with all company policies and health & safety standards
- Support the delivery of business and operational change initiatives
Customer Experience
- Foster a customer-first culture, delivering personalised and memorable shopping experiences
- Actively review customer feedback, identifying trends and opportunities to improve service and store performance
- Lead by example in delivering exceptional service aligned with brand values
Team Leadership & Development
- Support achievement of people KPIs, including engagement, retention and performance
- Coach, train and develop team members to deliver excellent customer service
- Provide clear daily and weekly direction, ensuring the team is set up for success
- Promote team engagement, wellbeing, and a positive, inclusive working environment
- Assist with recruitment and onboarding, ensuring a seamless and welcoming experience for new hires
- Conduct performance reviews and support development planning for team members
- Handle employee relations matters professionally, following company policy and seeking guidance where needed
- Champion diversity, equity and inclusion, creating a respectful and empowering workplace
Skills & Experience
- Proven experience in a fast-paced retail environment at a supervisory or management level
- Strong track record of driving sales, managing teams, and delivering operational excellence
- Excellent communication skills, with the ability to clearly and effectively share information
- Strong interpersonal skills to build relationships across teams and the wider business
- A leadership approach grounded in integrity, honesty and company values
- Adaptable, proactive, and results-driven with the ability to lead both independently and through others
- Open to learning, development, and new ways of working
- Creative approach to motivating teams and delivering store initiatives
- Strong attention to detail with good verbal and written communication skills