How do I break into Beauty PR?

"If you are seeking a PR position within the beauty industry, the best way to get into this is through internships. Be aware that the majority of these will be unpaid but will give you an invaluable insight into the market and what the role entails. Starting a regular beauty blog is also desirable as this demonstrates your passion for the industry and will build on your own knowledge of brands and products. Be aware, though, that working in Beauty PR is hard work! The hours are long and at times unsociable and you must be happy to work in a fast-paced, high pressured environment. You will be liaising with various brands, retailers, clients and press on a regular basis so you will need to be confident with dealing with people and be able to manage your time well. A great thing about the role is that you will learn of up and coming products that are perhaps not yet on the market and so these campaigns can be very exciting."

Rebecca Chiswell

Thursday, 11 December 2014 at 3:17pm

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